The authors cleverly named their book after the blowfly in urinals at Schiphol, with which the airport controlled the behavior of men who urinate. The book title immediately intrigues and attracts Venezuela Phone Number List readers like bluebottles. . You achieve something similar by pasting a word -factor, -technique, […]

gives a concept triple word value, just like with Scrabble. Just think: you can register a method with a strong name. You can train people in it, who will spread your ideas as your ambassadors. At keynotes, you Vietnam Phone Number List are introduced as the person who came up […]

packages you have a job as a delivery hero. This humorous language is extremely distinctive, which makes the customer curious about the next language discovery. In addition, Cool blue’s own vocabulary  Uruguay Phone Number List also initiates a culture of extreme customer friendliness. The words provoke that deliverers do their […]

wow feeling. Rather design eye-catching words for your field, because this will immediately hit the imagination button in your reader’s brain. You exert adhesive force with signature words. What are Ukraine Phone Number List signature words? Signature words are characteristic words with adhesive power, which you preferably glue together yourself. […]

given to the way to display something. The way we interact with the virtual world will change. We move away from the screen and keyboard and immerse ourselves in an interactive  Uganda Phone Number List environment. I think the hype around the metaverse fits in here as well. Gartner lists […]

One technology to keep an eye on according to Gartner is sovereign cloud. Just charged: cloud in our own country. By storing data within national and/or EU borders, companies can better comply Tunisia Phone Number List with local legislation and better protect their data. Another development is decentralized identity, where […]

storytelling (read: giving them the opportunity to share content in which they tell their story about your brand), they can help you surprisingly well. This ( user generated ) content is often Sri-Lanka Phone Number List even seen as more sincere and more credible by viewers, readers and/or listeners than […]

along paragraph by paragraph. In some cases this is also the case. Often there is quite a bit of room to combine and fortunately not everything is as black and white as this book analogy. Bu Slovenia Phone Number List still, when it comes to marketing, you want to avoid […]

not going to set out a 5-part book series in a Facebook or Instagram post. No, this is where the art of dividing and filtering comes in. For example, Burger King could easily have highlighted many Senegal Phone Number List aspects of their policy on artificial additives and more natural […]

visually oriented. So images that stand out from all the content violence are essential to get your story across. In addition, audio can also be of great added value. Certainly on platforms such as TikTok, where Qatar Phone Number List music that appeals to the target groups plays a leading […]

a movie? Then you put a part of your story in a catchy trailer. An exciting audiovisual piece of art to tease people just enough . In recent years we have also felt the same energy in teasers of, for Portugal Phone Number List example, new fashion and tech releases […]

It’s not called social media for nothing. Despite the short period of attention given to us as marketers here, it is the media that brings us closest to our target audiences. Where conversation plays a Paraguay Phone Number List key role. And in which we can perfectly tell our story. […]

As marketers, we are only too happy to do it. In fact, as a brand you can no longer gain weight without a good story. Long stories, short stories, your brand story, or the message of your next Panama Phone Number List campaign: storytelling is everywhere and now indispensable in […]

would you rather reach the die-hard gamer who could use a healthier boost than a can of Red Bull? Tell how that first sip provides relief, tickles the uvula or ensures optimal focus. Wake up your Norway Phone Number List reader’s taste buds your way. Add Gustafori (taste) as a […]

take a seat behind the wheel and give him the feeling of a ride in the car. Tell how the reader experiences a sense of unity behind the wheel and as if the last piece  Nigeria Phone Number List of the life puzzle is finally falling into place. How the […]

  All types of imagery, visual imagery is the most common. This is also the ‘easiest’ variant to apply in texts. Visual imagery really engages your reader’s imagination. Authors Nepal Phone Number List of reading books are especially great in the field of visual imagery. Shout out to Tolkien, my […]

  sense of the Olfactory (sense of smell). 2. Auditory (hearing) YODELAHITI! Do you now think of the high-pitched sound of a yodeling woman? I certainly do. That’s Namibia Phone Number List what auditory language gets out of. This type of language plays on the imagery of the human ear. […]

  sense The purpose and target group of your text are extremely important. Then write down the desired text. Before I write, I often think about the underlying Morocco Phone Number List senses that I want to stimulate. Once the reader reads those carefully chosen sentences, I hope magic happens. […]

more great examples of humor in copy? And have I been able to inspire you to use more humor in your texts? Want to write strong copy yourself? † Structural Malta Phone Number List  creative and effective online text writing? Follow the online course package Writing and copywriting. In 6 […]

question: how are you really doing?’ And a button with the text ‘Give me an email!’ Source: The Freelance Community Funny, right? Sure, sure: it can’t be your humor. People can drop out Macedonia Phone Number List  because they think it’s bland. But people can always find all kinds of […]

mail. If that’s not funny! The effect? I’m going to love her right away. What a nice person! Someone who has a sense of humor. 2. That seems important Another example: Margo Aaron is a Luxembourg Phone Number List business coach. This is a screenshot of her website. Photo of […]

Their foreheads: it must be clear. It must be clear. And professional. It has to be very professional. Fear of speaking is one of the biggest fears, fear of writing is a close second. Examples of professional Lithuania Phone Number List humor in copy The good news – what a […]

Humor is indispensable.” And Eveline from Woensdrecht has a short profile text:(two exclamation marks too many, Eveline, but a moan… ) The importance of humor What many people say is that humor provides that one click. And especially if people dare to joke about themselves, that makes for relaxation, more […]

This is what my daughter’s birthday taught me about webshops Online business newsletter By taking unusual topics as an approach and at the same time sharing knowledge for free , Mark adds a dose of originality. Like Bram Thiry’s previously mentioned mailings, Mark’s newsletters disprove the myth that an email […]

have to buying a HelloFresh box is dispelled in just a few short, powerful sentences. Just see it with your own eyes. ⋅ Subject line of the email below: 2x 50% discount – what do you say? Example commercial newsletter It is also smart to integrate the ‘Need help?’ bar. […]

Impact Copywriting proves that a newsletter doesn’t always need a slick graphic design to stand out . His newsletters are very simple in format: just Kenya Phone Number List plain text on a white background, at most with an image inserted in between if necessary.  And that’s thanks to the […]